Snow mode will decrease the amount of throttle applied for a given pedal position. If you're going along on the flat or a slight incline and you engage snow mode, you will probably slow down. There should be a noticeable decrease in power. Does your "Snow" light come on in the dash ?
We have a mile long straight dual carriageway which I used to test this. At a steady 40mph I hit 'snow' and there was no loss of speed but the mpg went from just below 40 to just over 40, about 10mpg extra, and there was the slight negative jolt I mentioned before, which I took to be a decrease in power output.
And yes the 'snow' light shows on the dash.
I'm going to try leaving it on on th decent run I do to see what happens mpg-wise.
Cheers for all the info, my knowledge base is broadening, as is my grin whenever I use this forum!