Cool, it looked like it was pointing straight up, but to be fair I think all centre speakers in cars point upwards, but they're usually on the top of the dash so the sound would reflect off the windscreen - it was only because it's so low down that I was curious, but glad it works so well :)
it depends on the installation, there is an alpine unit that is din sized forward facing, the kenwood and another alpine is upwards, pioneer is in between the two..
location of centre plays a big part and i think ideally it would have gone on top of the dash, reflecting like you say, but no room without cutting either the dash away or the nav housing, both of which i wouldnt do!
it is low down and was sceptical if it would work but it only costs time to experiment and this one went well!!